10OctTraveling across screens October 10 2015 | Today's consumers don't just spend time on their smartphone or tablet - they're constantly switching between different device...Read More
11SepScarcity - Place Limitations September 11 2015 | We have all experienced the excitement of narrowly grabbing a seat at a quickly sold-out event or finding a rare antique. S...Read More
25AugIgnoring Beginners August 25 2015 | Although most of the people believe that browsing online is a 'given knowledge' and everybody, young or old, are familiar with...Read More
19AugWeb 'behavioral' signals -Google Analytics-BookOnlineNow August 19 2015 | Just because the traveler has made it past the 'book now' button, doesn't mean they're completely sold on staying with you. Yo...Read More
23JulBookOnlineNow Loyalty - Build customer loyalty July 23 2015 | Online booking sites charge huge fees to independent hotels. The prices should be the same or less, so why not eliminate the mid...Read More
23JulBookOnlineNow Loyalty - Build customer loyalty July 23 2015 | It is commonly known that there is a positive relationship between customer loyalty and profitability. Today, marketers are seek...Read More
23JulThe Billboard Effect /Targeted discounts/Loyalty program July 23 2015 | Most guests like going places where they have had a great time in the past. Business travelers return to the same convenient hote...Read More